Graphic Design Portfolio

Sharpie

As a student I was asked to rebrand a company. Sharpie had logo type only, no mark. I went through many different mark designs as well as over 100 type studies to finally find the combination that worked best. I found this project challenging, I found myself starting over multiple times. I fully immersed myself in the Sharpie brand and in the end got a great new logo for the company.

CREATED BY NIKI CAPRIGLIONE